June 12, 2023
Sochtek India: The PPC stands for PAY PER CLICK. PPC Campaign is the most effective marketing method or tool on the internet today. After using this campaign the user does not rely on the natural organic search ranking because PPC provides quick traffic to our website. Paid Search Marketing or Pay per Click campaign is an easy and simple way to get traffic for your website through various major search engines like Google, Bing, Yahoo, etc. Now a day’s Facebook and Twitter have taken an extra advantage in PPC marketing.
Under the PPC campaign, the advertisers use the publisher’s website (Goggle/Facebook) to market their products through attractive and catchy ads which attract online users. A publisher like Google or Facebook gets the charge that is paid by the advertisers like website owners when a customer or user clicks on that ad . When a user clicks on the links, those links direct the user to the product’s website. At the same time, the product provider used to pay some amount to the search engines like Google.
The following are involved in a PPC Campaign:
1) Advertiser (Product or service seller)
2) Publisher (Search Engines)
3) Landing Page
4) Online Visitors
5) Social Media Websites – Facebook and Twitter
Workflow of PPC Advertisement
- First of all, advertisers have an online account if he does not have one, then create the account first. And loads the account with some amount.
- Then advertiser creates the ad and links the list of associated keywords with the ad
- Now advertiser decides how much he/she will be able to pay for the ad, each time when some user clicks on that ad
- On the visitor’s side, if some online user enters the keyword related to his needs on the search engine and enters the search button.
- The search engine searches the matching ads and places them in front of the user.
- If the user clicks on the advertiser’s ad, the link directs the user to the product seller’s website.
- And on the same time, the product provider gives some amount to the Publisher.
Sochtek India, Chandigarh provides the best PPC Services, Website development, Search Engine Optimization, Social Media Optimization, Clickbank, and Clickfunnel services in Chandigarh and Tricity in terms of best and positive results. And here if you want quick front page traffic on your website, we can help you to achieve that through our expertise and experience in PPC marketing and Google AdWords. For more details please click here.